The AI lowdown you didn’t know you needed but can’t market without.
Discover the common pitfalls in AI-driven content creation and learn how to unlock the real power of generative AI for your marketing strategy.
Key developments in responsible AI and best practices for integrating AI in marketing
How AI is reshaping influencer marketing and why your favorite influencer might need a digital sidekick
From MidJourney to Adobe Firefly, AI image generators are facing off in the ultimate battle for creative supremacy.
AI is helping Heineken brew more than just beer—it's brewing deeper customer connections
Pinterest, Microsoft, and Google all introduced new generative AI features that allow for dynamic ad copy generation across social and search platforms.
Marketers, take note: AI is no longer just a tool for automation, it’s a tool for connection.
California’s Bill Mandates Watermarking for AI Creations
As generative AI tools become more popular, CMOs are starting to realize that it's not all roses and unicorns. Experts advise against over-reliance on AI and instead recommend balancing AI with human creativity.
Unpacking OpenAI’s “Strawberry” Surprise, Apple’s AI Moves, and the Top Tools You Need to Stay Ahead
Generative AI is on everyone’s lips, but are we using it wisely? This week’s news highlights the fine line between leveraging AI for innovation and over-automating to the detriment of creativity and authenticity.